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What does case study mean in advertising

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Every business or product needs promotion for reaching out to the consumers. Advertising strategy is created to fulfill this very purpose. The period of an advertising strategymay range from a few months to a year. Search form Search.
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8 Tips For Creating a More Effective Case Study – With Examples

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Case Study: How Keyword Research Works in the Wild - Copyblogger

A case study involves an up-close, in-depth, and detailed examination of a particular case or cases, within a real-world context. Generally, a case study can highlight nearly any individual, group, organization, event, belief system, or action. Case study research has been extensively practiced in both the social and natural sciences. As with other social science methods, no single research design dominates case study research.
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Case study

As a legal term, false advertising refers to any published claim or advertising material that gives consumers an incorrect understanding or belief about a product or service being offered. Advertising is used to persuade consumers into making purchases or using services that they might overlook or avoid under normal conditions. The law recognizes that consumers have a right to know exactly what they are purchasing, whether in goods or services, as well as what they are paying for the product or service. Unfortunately, some companies began to recognize the value of appearing to offer a discounted price or other incentive to induce consumers to buy, with no intent to provide the stated deal.
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However, despite the prevalence of marketing case studies and their potential impact, most of them are dull, boring, and forgettable. So, ready to write a case study that will leave your audience wanting more? Everything is a story, if marketers are to be believed.
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