I totally understand why you feel the way you do when you complain about fans at shows having their phones out and taking pictures or videos of your performance instead of just watching and enjoying it. But with cell phones, cameras, and social media all playing such a major role in the way we communicate, face it: they are not going away. So we can either keep bitching about them, or we can find a way to make them work to our advantage. This Facebook Live case study split into two parts is a detailed look at that idea and how we implemented it, plus some of the important decisions that had to be made going into it.
Live streaming your show: A Facebook Live case study
Facebook Live Case Study: JCPenny, Saks, & Best Fiends
I was super shocked when it happened! Really, though, as long as you have a specific solution for a specific problem, this is something that I believe almost anyone can make happen. Please stay tuned! My good friend Danielle told me about a specific problem she was having in growing her LuLaRoe Business. There were also many others who were facing the same struggle. I told her that I had a pretty awesome solution, explained it to her, and she asked if I could put together a training on it.
Facebook Live for Brands: 10 Essential Tips for a Successful Stream
From broadcast news organizations to sports teams; churches to nonprofits; celebrities to the enterprise—everyone is streaming video online. And social media platforms are a top destination for this type of content, since they provide brands and personalities with direct access to customers and fans they can interact with in real time. Are you following the Facebook Live stream tips from industry experts? This comprehensive e-book covers everything you ever wanted to know about Facebook Live and some things you may not have even thought of, including:. Determining that you need Facebook Live streaming is the easy part.
A minute Facebook Live Stream production, educating the audience that was following the page, on newsworthy information. Through this organic, non-paid, video marketing campaign, a trust was built between audience and host. Joseph Diaz.