Once you are well into your literature review, it is time to start thinking about the study you will design to answer the gap you identified. Which methodology will you use to gather the data for your research? Will you use a qualitative, quantitative, or mixed methods methodology? You will choose a research method that best aligns with your research question.
Case Study, Data Collection methods and Research Design Implemented of MBA Case Study
Research Strategies and Design - SAGE Research Methods
By Kathryn Whitenton. A small sample size is a limitation of many qualitative usability studies. Conversely, a lack of context and meaning is a big limitation of quantitative methods like analyzing analytics data. All research methods are limited in some way.
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Purpose: Mixed methods research is becoming an important methodology to investigate complex health-related topics, yet the meaningful integration of qualitative and quantitative data remains elusive and needs further development. A promising innovation to facilitate integration is the use of visual joint displays that bring data together visually to draw out new insights. The purpose of this study was to identify exemplar joint displays by analyzing the various types of joint displays being used in published articles. Methods: We searched for empirical articles that included joint displays in 3 journals that publish state-of-the-art mixed methods research.